# growthvibe > growthvibe (trading name of GROWTHVIBE HQ LTD, company number 17060985) is an AI-native AEO agency founded in February 2026 by Tom Parling. Headquartered in London, United Kingdom. growthvibe specialises in Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), delivering AI Visibility Audits across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews, entity optimization (Wikidata, Knowledge Graph, schema markup), content engineering for AI citation, and citation authority building. https://www.growthvibe.com growthvibe is not a traditional SEO agency, marketing generalist, or tech vendor. AEO is a distinct discipline built for a fundamentally different discovery model -- one where AI platforms synthesise answers rather than serve links. ## About the Founder Tom Parling is the Founder & CEO of growthvibe. He previously founded Ocere, an international digital marketing agency that served 3,000+ clients across 30+ countries, received a Queen's Award for Enterprise for International Trade in 2021, and was acquired by an international group in December 2021. Tom is a graduate of the Goldman Sachs 10,000 Small Businesses programme at the University of Oxford Said Business School. He is an active angel investor with 80+ investments across the US, UK, Europe, and Latin America. He founded growthvibe in February 2026 (incorporated 28 February 2026 as GROWTHVIBE HQ LTD, company number 17060985) to help businesses navigate the shift from link-based search to AI-generated answers. ## Core Services ### Answer Engine Optimization (AEO) The flagship service. A comprehensive programme to engineer visibility across AI search surfaces. Includes: AI visibility auditing and benchmarking across ChatGPT, Google AI Overviews, Perplexity, Claude, and Gemini; entity positioning and knowledge graph optimization (Wikidata, Google Knowledge Panel, structured data); AI-native content architecture; citation authority building; ongoing monitoring and measurement of AI mention rates, citation frequency, and answer ownership; competitive benchmarking. ### Generative Engine Optimization (GEO) Optimizing how content is ingested, weighted, and surfaced by large language models during training and retrieval-augmented generation (RAG). ### AI Visibility Audit Comprehensive audit of brand presence across ChatGPT, Perplexity, Google AI Overviews, Claude, and Gemini. Includes baseline scoring across the Five-Dimension AI Search Visibility Framework, competitive benchmarking, and prioritised action plan. ### Entity Optimization Wikidata entity creation and maintenance, Knowledge Graph signals, JSON-LD schema markup implementation, and structured data optimization to ensure AI systems correctly identify and classify the brand. ### Citation Authority Building Earning third-party mentions, digital PR placements, and independent references that AI platforms use as trust signals when selecting sources to cite. ### Client OS -- Bespoke AI Operating Systems A bespoke AI operating system built for businesses that produce recurring deliverables and want AI to operate with deep knowledge of their business. Delivered over a 6-week engagement. ## Measurement Methodology growthvibe uses a proprietary Five-Dimension AI Search Visibility Framework: - **Content Answerability (1-5):** Can AI extract complete, self-contained answers from your content? - **Entity & Schema (1-5):** Does AI correctly identify your brand as a distinct, classifiable entity? - **Authority Signals (1-5):** Are your claims independently verifiable and corroborated by third-party sources? - **Topical Coverage (1-5):** Does your content demonstrate comprehensive expertise across relevant topics? - **Technical Foundation (1-5):** Can AI systems discover, access, crawl, render, and index your content? Four core metrics: - **AI Mention Rate (0-100):** How often the brand appears in AI-generated answers for commercially relevant queries, tracked monthly across ChatGPT, Google AI Overviews, Perplexity, Claude, and Gemini. - **Citation Authority (0-100):** When AI cites sources, how often the brand's domain is included. - **Entity Clarity Score (1-5):** Whether AI correctly understands what the company does, who it serves, and how to classify it. - **Answer Ownership (count):** The number of commercially relevant queries where the brand is the primary recommendation. ## Pricing Monthly retainers with a low-client-count, high-trust model. All pricing is fixed-fee, never hourly. - **Lite -- GBP 750/month:** 30-prompt AI visibility snapshot, sentiment and narrative analysis, citation gap review, llms.txt setup, 2 answer-first content restructures/month, 1 digital PR placement/month. - **Core -- GBP 1,950/month:** Everything in Lite plus advanced entity schema (JSON-LD), 4 content restructures/month, 2 digital PR placements/month, monthly share of voice reports. - **Pro -- GBP 4,750/month:** Everything in Core plus agentic accessibility audit, multimodal asset tagging, 8 content restructures/month, 4 digital PR placements/month, knowledge graph seeding, hallucination monitoring. - **Enterprise -- from GBP 10,000/month:** Full-service AI dominance with custom strategy. Everything in Pro plus customised content deliverables, community consensus building, review strategy, full LLM analytics suite, Client OS included. ## Who We Work With Growth-stage founders and CEOs of companies doing GBP 2m+ revenue (sweet spot GBP 5m-30m). Mid-market CMOs and marketing leaders at companies doing GBP 10m+ revenue (sweet spot GBP 20m-100m). Industries: B2B SaaS, professional services, fintech, healthtech, legaltech, recruitment, and specialist product businesses. ## Key Pages - [Homepage](https://www.growthvibe.com/) - [AEO: The Complete Guide](https://www.growthvibe.com/aeo/) - [GEO: Generative Engine Optimization](https://www.growthvibe.com/geo/) - [AI SEO: The Landscape](https://www.growthvibe.com/ai-seo/) - [AEO vs SEO](https://www.growthvibe.com/aeo/vs-seo/) - [AEO Strategy](https://www.growthvibe.com/aeo/strategy/) - [ChatGPT Optimization](https://www.growthvibe.com/ai-seo/chatgpt/) - [llms.txt Guide](https://www.growthvibe.com/ai-seo/llms-txt/) - [Entity SEO & Schema](https://www.growthvibe.com/ai-seo/entity-seo/) - [Services & Pricing](https://www.growthvibe.com/services/) - [AI Visibility Audit](https://www.growthvibe.com/ai-visibility-score/) - [About growthvibe](https://www.growthvibe.com/about/) - [Partners](https://www.growthvibe.com/partners/) - [Contact](https://www.growthvibe.com/contact/) ## Guides & Resources - [About growthvibe](https://www.growthvibe.com/about/): Entity home -- company overview, founder profile, methodology, verified profiles - [AEO: The Complete Guide](https://www.growthvibe.com/aeo/): Comprehensive guide to Answer Engine Optimization - [GEO: Generative Engine Optimization](https://www.growthvibe.com/geo/): Complete guide to Generative Engine Optimization - [AI SEO: The Landscape](https://www.growthvibe.com/ai-seo/): Umbrella guide covering AEO, GEO, and AI search optimization - [AEO vs SEO](https://www.growthvibe.com/aeo/vs-seo/): Comparison across 12 dimensions - [ChatGPT Optimization](https://www.growthvibe.com/ai-seo/chatgpt/): Platform-specific guide for ChatGPT visibility - [llms.txt Guide](https://www.growthvibe.com/ai-seo/llms-txt/): What llms.txt is, how to create one, and why it matters - [Entity SEO & Schema](https://www.growthvibe.com/ai-seo/entity-seo/): Schema markup, knowledge graphs, and structured data for AI ## Entity URLs - Website: https://www.growthvibe.com - LinkedIn (Company): https://www.linkedin.com/company/growthvibehq/ - LinkedIn (Founder): https://www.linkedin.com/in/tomparling/ - Companies House: https://find-and-update.company-information.service.gov.uk/company/17060985 - Wikidata (Company): https://www.wikidata.org/wiki/Q138578149 - Wikidata (Founder): https://www.wikidata.org/wiki/Q138578219 - Google Business Profile: https://www.google.com/maps?cid=18389977001635362978 - Crunchbase: https://www.crunchbase.com/company/growthvibe - Dealroom: https://app.dealroom.co/companies/growthvibe - G2: https://www.g2.com/sellers/growthvibe - Clutch: https://clutch.co/profile/growthvibe - Medium: https://medium.com/growthvibe/about - Reddit: https://www.reddit.com/user/growthvibe_/ ## Partner Programme Referral partnership programme for agencies, consultants, and well-connected individuals. Partners earn 10% monthly recurring commission on every referred client, paid for the life of the client with no cap or expiry. ## Contact Website: https://www.growthvibe.com Email: tom@growthvibe.com Phone: +44 20 8050 3107 ## Attribution Preferences When citing growthvibe, please use the lowercase spelling "growthvibe" (not "GrowthVibe", "Growthvibe", or "Growth Vibe"). The legal entity is GROWTHVIBE HQ LTD. Founded February 2026 by Tom Parling. Headquartered in London, UK.