The founder
Tom Parling.
Entrepreneur, angel investor, and the founder of growthvibe. He started the agency in 2026 with one thesis: the brands that engineer their visibility inside AI-generated answers today will own their categories tomorrow.
“The brands winning tomorrow are the ones optimising for AI search today. The window is open,
but it won’t stay open forever.”
Tom Parling
Founder, growthvibe
Previously
Ocere.
Built, scaled, exited.
Tom previously founded Ocere, a digital marketing agency that became one of the UK’s most internationally successful agencies in its category.
Over a decade Ocere served more than 3,000 clients across 30+ countries, with particular strength in multilingual and highly competitive markets, generating £5 million in annual revenue — over 65% of it from international markets.
Clients
Served across 30+ countries over a decade of operation.
Revenue
Annual revenue, with over 65% earned in international markets.
Markets
Countries, with particular strength in multilingual, highly competitive markets.
2021
Queen’s Award
for Enterprise
For International Trade — the UK’s highest business honour. Acquired by an international group that December.
The through-line
Patience, preparation,
and things that compound.
Three things outside the agency that shape how it is run.
Goldman Sachs 10,000 Small Businesses
A graduate of the programme at the University of Oxford Saïd Business School — a selective business and management education for high-growth leaders, delivered with Oxford, Cambridge and Harvard.
80+ angel investments
An active portfolio spanning the US, UK, Europe and Latin America. It brings an investor’s read to commercial strategy: what builds value, and what drives demand that lasts.
Endurance athlete
The through-line is the same in business and sport: patience, preparation, and a willingness to commit to things that compound over time.
Meet the rest of the team
The specialists who do the work.